Revitalizing Sun Siyam’s Online Presence

Sun Siyam’s previous digital presence lacked a cohesive brand narrative across its portfolio—from Maldives luxury to Sri Lanka’s charm.

With multiple resorts under Luxury, Privé, and Lifestyle collections, potential guests found the navigation overwhelming, often unable to effortlessly identify their perfect resort.

The booking process required refinement—users desired a smoother way to explore dates, resorts, and membership benefits with clarity and ease.

Crafted a cohesive design language that reflects the “Maldivian Spirit”—leveraging immersive imagery, rich storytelling, and intuitive layout to unify all resort experiences.

Introduced clear categories—Luxury, Privé, and Lifestyle—with intuitive filters (“Where would you like to go?” and “How many nights?”), enabling users to quickly locate their preferred retreat.

Simplified the booking funnel: exact date selectors, flexible options, guest and room customization, all wrapped in a visually-guided, calm interface.

Integrated membership perks—like lowest rates, complimentary upgrades, dining, and spa benefits—seamlessly into the site flow to drive signups and loyalty.

Visitors spent more time exploring resort options, leading to higher click-throughs from homepage to booking pages.

Booking completions rose due to the streamlined experience and clearer communication of membership incentives.

Prospective guests reported the site felt more inviting, luxurious, and aligned with the escape that Sun Siyam promises.

Structured presentation of collections and offers (e.g., summer deals, family stays, romance packages) helped users quickly assess available promotions, increasing interest and bookings.

Next phase includes leveraging user behavior—like favorite resorts or past bookings—to surface bespoke offers and recommendations.

Rolling out further localization for German, Arabic, French, Chinese, Russian, and Spanish audiences to deepen global appeal.

Introducing tailored content that reflects seasonal offers, sustainability initiatives, and curated “Experiences” to guide guest discovery.